Consumer-First Health Group
1: Why We’re Here
Broken Healthcare is here to take a very clear look at what’s going on in and around all things healthcare in America. We have heard dozens and dozens of stories about the hardships and challenges faced by those inside and outside the industry. So we decided to get together and examine what’s fractured in the…
Read MoreHIMSS20 – Getting ready for HIMSS Global Conference
In this timely episode, Vik and Jimmy focus on the upcoming HIMSS global Health IT conference in Orlando Mar 9-13 2020. We talk about preparing and setting personal goals for the conference. Vik comments about the hot topics for the conference: Artificial Intelligence (AI), Machine Learning (ML), Analytics, but more importantly focusing on topics that…
Read MoreDigital Strategy with Top 100 Influencer Jared Johnson
Vik and Jimmy welcome Jared Johnson, a top 100 influencer digital strategist passionate about building innovative healthcare brands.We talk about how digital strategy has allowed us to have completely personalized touchpoints and engagements with people instead of traditional blasting people with TV spots, radio commercials and taking out ads in the newspaper.We talk about marketing…
Read MoreThere Are No Drug Prices in the US w/ AJ Loiacono
Drugs are way too expensive. It has got to be from someone in the middle taking up all the money. Blame the pharmacy benefits managers! Right? Not so fast. If you’re like me and have gotten derailed by complicated flow charts trying to understand PBMs…
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