2 – Business and Humanity in Medicine

In a career of accolades for innovation and technology, one of Dr. Ira Kirschenbaum’s greatest achievements has to do with people. After 17 years growing two orthopedic practices, he uprooted from the comforts of White Plains, New York and relocated to the South Bronx to provide care in the poorest congressional district in the nation. Now 11 years later, Dr. Kirschenbaum has grown the team to 14 surgeons and 70 employees, seeing more than 430,000 patients a year. His lessons about recruiting, innovation, and balancing the business of healthcare with the humanity of their mission are priceless.

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