52 – Overcoming New Sales and Marketing Pressures

We’re in an odd phase of the pandemic where we haven’t yet beat the disease, but businesses are begging for some semblance of normal life—and revenues. Michael, Scott, and Jared discuss the challenges that healthcare vendors are facing as marketing and sales indicators have become impossible to project. In this episode, you’ll learn how marketing and sales can team up more effectively, how to move forward when funnels and pipelines are frozen, and the importance of small, measurable wins.

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