Capturing the Voice of the Healthcare CIO

Health IT marketers can get ahead by including the voice of the Chief Information Officer in their messaging. Global CIO advisor David Chou shares 4 key areas of competency for today’s CIO, the impact of security threats, the necessity of innovation, winning executive buy-in by framing technology initiatives in terms of business outcomes, the difference between vendors and partners, and the need for a unique patient identifier. Full show notes at bit.ly/hitpodcast39.

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