Bryan Cush on E.A.T. (Expertise, Authority, Trust)
Jenn Dellwo and Louise Briguglio on behavioral research
Don Lee on how everything is marketing
Theresa Ceniccola on evoking the right emotions in digital communications
Ben Dillon on the need for resources for professional development in healthcare marketing
Amanda Todorovich on her team’s biggest triumphs and challenges
Dan Dunlop on systemic racism and health disparities
Dr. Wayne Franklin on health disparities, society, and race
Dave Wieneke on the acceleration of healthcare tech
Drew Diskin on the martech community’s collaborative spirit