Walmart Health lets its experience speak for itself, starting with transparent pricing. They post a price list for each clinic so you can know before you go. We can all learn from their commitment to this important part of the patient experience and the marketing implications.  Join veteran hosts Jared Johnson and Peter Balistrieri as…

Zain and Jared continue on the theme of digital in rural healthcare by recapping the Sanford Health Summit On the Future of Rural Health. They discuss how digital strategy can lead to better servicing patients in areas that have less access to medical expertise and facilities, then they dive into how key leaders can come…

UnitedHealthcare and its Optum subsidiary offer tools to help consumers stay healthier, including a $35/month insulin service and a price matching tool for prescription medications. While they employ tens of thousands of physicians, they don’t always market facilities like a hospital or health system might tend to do. Join veteran hosts Jared Johnson and Peter…

Jared Antczak, Sanford Health’s Chief Digital Officer, discusses how digital tools are impacting rural health. When you’re the largest rural health system in the country and your service area covers 250,000 square miles, you can’t view digital as just another lane on the highway. Regardless of their geographic footprint, Sanford Health is still attempting to…

Walgreens and its subsidiary Village Medical market value-based care that includes home and retail experiences. They attempt to do this while attempting to convey that high-quality care can come from anywhere.  Join veteran hosts Jared Johnson and Peter Balistrieri as they share lessons we can all learn from the way that drug stores market their…

Rich Phillips, Managing Director at Huron, discusses the tech stack that powers the consumer experience. Driving data-enabled growth and creating a better consumer experience in healthcare starts by understanding the technologies and data that are needed to make it happen.  All that, plus the Flava of the Week about CVS’s latest Health Trends Report. What…

Amazon and One Medical market themselves in ways that reflect consumers’ needs. Their brand promise centers on convenience and other experience-based factors. Join veteran hosts Jared Johnson and Peter Balistrieri as they challenge primary care marketing to convey a new level of consumer awareness, especially as they hand off to retailers. (Marketing With Soul #2…

As a Principal and Board Member at ChenMed, Dr. Gordon Chen has a unique perspective on the state of value-based care, the changes that are needed to create more transformative care, and the benefits to society as we make progress along those lines.  All that, plus the Flava of the Week about Instacart Health expanding…

Who’s paying attention to how disruptors are marketing themselves? CVS Health says they’re delivering care like no one else can, and Oak Street claims that they have doctors who actually listen. Join veteran hosts Jared Johnson and Peter Balistrieri as they discuss how current healthcare marketing does not reflect the current realities of choices for…

Brad Smith, Chairman and CEO of Main Street Health, shares the benefits of more coordinated value-based care models for rural America. Brad shares his vision for improving care in rural areas, the need to innovate more for complex Medicaid populations, and the role that health navigators can play in this critical transformation.  All that, plus…