Consumer-First Health Group

The HIT Community: Behind the Scenes with HealthcareScene

You won’t want to miss this jam-packed interview with John Lynn, founder of HealthcareScene.com and co-founder of HITMC — the Healthcare IT Marketing and PR Conference. Hear John’s compelling
behind-the-scenes anecdotes, plus musings on why community i…

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The Role of Digital Marketers in Health Care

Jared answers a question from Twitter about social influencer outreach then discusses his three-part blog series on hiring, onboarding and retaining digital marketers in health care organizations. Plus, should we have the right to delete “stupid tweets,”…

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Creating Share-Worthy Content

Brian Critchfield, international content marketing guru and founder of Navel Marketing, sheds light on creating content that your target audience can’t help but share. Top 3 takeaways: (1) Learn 4 tools that form the foundation of any content marketing c…

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Digital Strategies for Patient Engagement

Jared dives deep into three significant emerging trends that are impacting digital patient engagement and how health IT marketers can seize these opportunities to differentiate themselves. Tell us what you think by leaving a comment or tweeting @ulteradi…

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