Kathy Divis, founder of the Health Care Internet Conference (HCIC) and president of consulting firm Greystone.net, offers simple, proven ways to address three key digital marketing challenges in health care: silos, limited resources, and managing change….

Joe Lavelle, host of the intrepidNOW Healthcare podcast, shares how his team creates rich content at trade shows and gets the booth traffic that clients want. Hint: they don’t waste their trade show dollars on cheap pens or T-shirts! We also spend a few …

Medical futurist Fard Johnmar announces a new global study that is examining four key trends in health care — wearables, big data, mobile and social media — and how health providers are responding. Tune in as he discusses how health IT organizations must…

Digital Diva Jenn Dennard shares insights from the popular #healthITchicks community, why so many women (and men!) find the group valuable, how marketers can move health IT forward, and trends that everyone in health care should be watching. Learn how to…

The more, the merrier! Join the four hosts of the new Health Care Podcasters Blab, a new weekly series where Jared joins the hosts of the Pharmacy Podcast, Get Social Health, and intrepidNOW Healthcare to discuss current trends and articles that caught t…

Janet Kennedy, host of the Get Social Health Podcast, gets social with us by talking about how health care providers can start engaging on social media. Hear her insights on claiming your existing social media profiles, listening to and responding to co…

Gabriel Weinberg explains the quantifiable process that he has used to help startups gain traction and rapidly acquire customers. Along the way, he has learned some unexpected lessons about how to select the right marketing channels when time and budgets…

This is a special co-production with the hosts of the Crux Points podcast, Steve Koch and Russ Maloney from Sitewire Health. Steve and Russ join Jared to give a preview of their upcoming presentation at the 19th Annual Health Care Internet Conference on …

Linda Stotsky points out specific ways the health care system can stand up for patient advocacy. Linda addresses questions such as how to overcome resistance in the system and what marketers can do about it by including the patient voice in their storyte…

Steve Sisko discusses his search for mobile ICD-10 coding tools and how all health care professionals can benefit from putting mobile first. Steve is a health care information consultant who is regularly recognized as a top health IT influencer. See the …